Regular small donations can minimally sustain an organization for a while, but frequently you need to secure a large gift in order to meet annual budget or capital needs for future growth. With expert guidance, explore strategies for seeking and securing large gifts from potential donors. Examine the elements of a major gifts program. Consider techniques for identifying and cultivating major donors. Practice preparing for, conducting and documenting conversations with major gifts prospects, and review "different" forms of gifts worth accepting and seeking. Learn today how to meet the financial needs of tomorrow.
Note: prerequisite: Overview of Fundraising & Development Processes
Course Number: BUSA-40830 Credit: 2 units