Demographic and economic studies were decisive factors in choosing the East Village as the location for UC San Diego Urban. As shown in a recent study, downtown San Diego—already home to many startups and cutting- edge companies—has the potential to become not only a regional driver of growth, but a mecca for creative millennial talent, the next wave of the national innovation economy. UC San Diego Urban will be a magnet for innovation, bringing even more exciting opportunities to downtown.
Extension understands that changing demographics and advancing technology fuel economic growth. The tech industry is transformative. Many modern jobs, including those considered part of the gig economy, wouldn’t be possible without it. Here in San Diego, manufacturing and other postwar industries are on the decline, giving rise to a knowledge economy. Economy and workforce go hand in hand, so our efforts to keep local workers adept in market needs is more relevant than ever.