9 Weeks | $595 | Online
In Typography I, you will explore applications of typography to achieve, and improve upon, effective visual communication. The goal of this course is to prepare you for advancement in various fields of digital technology, including: graphic design, digital arts, and digital design. You will apply techniques including layout, hierarchy, leading, tracking and font selection to design a variety of specific marketing, graphic design and web design needs. Most importanly, you will learn to form an understanding of the fundamental rules related to type design, such as kerning and leading. The primary focus of the course will be focused on how type is used in contemporary graphic design applications, but some practice in hand lettering will be included as well as a study of how various type-styles are designed. Also included, will be the study of font management, postscript, and handling of digital files. You will solve a variety of problems commonly encountered in the production of a body of type for both print and electronic output. Coursework will incorporate student communication, presentation, and storytelling of design work. Students will work with Adobe Creative Suite design applications including Adobe Illustrator and Photoshop.
What You Will Learn:
- Common typographic definitions and classifications.
- To set and modify typography.
- How to recognize typography finishes and substrates.
- To recognize experimental typography.
- The art of hand lettering.
- How to create/save files from Adobe Illustrator.
Quarters Offered: Fall, Spring | Online
Course Fee: $595
Prerequisites: Adobe Photoshop, Adobe Illustrator, and Adobe InDesign or equivalent experience.
Materials/Software/Hardware: Adobe Creative Cloud subscription.
Note: Required course for Graphic Design (Specialized) Certificate
Contact: For more information about this course, please email the academic department at email@example.com.
Course Number: ART-40668
Credit: 3.00 unit(s)