Capital campaigns are a cost-effective way to raise large sums of money in a relatively short period of time. Determine if your organization is ready for a capital campaign and how to prepare to move forward. Investigate what it takes to launch and successfully conclude a capital campaign. Learn how to develop and tailor a campaign strategy for your needs. Explore how to identify potential volunteers and donors, develop a case for support, and create promotional materials for the campaign. Other topics include: planning and preparation for setting up a campaign office; required reporting and tracking tools; and how to keep volunteers motivated during the campaign.
Course Number: BUSA-40387
Credit: 1.00 unit(s)